- Timo Nikolai
- Posts
- New: Post #1
New: Post #1
Attention is the new currency
I'm back in action. Thanks for waiting.
My first newsletter.
Attention is the new currency
It’s 3am
I’m in a club in Salzburg, Austria
Pitch black
Guy comes up to me:
“Hey man I know you from YouTube”
I'm thinking:
He must have mistaken me?
He says "no, I've seen your videos about studying in Vienna & entrepreneurship. I've seen them all."
I'm stunned
Many times, people have already recognized me in public.
While I only have 4,000 subscribers on YouTube.
Moreover, the apartment I’m writing this from right now is from a YouTube subscriber of mine. He invited me to stay with him.
Building a YouTube account to 4k and an Instagram account to 26k has had a huge impact on my life.
In 2024, growing an audience is key to achieving your goals.
Whether it's in business or personal relationships.
All your favorite creators are doing it.
For example, Iman Gadzhi tells you to start an agency.
But he himself closed it down and went all in on his personal brand.
This is it for today friends.
The first step to building your audience is:
Start sharing what you do.
- Timo
PS: A personal brand is irreplaceable by AI.
If you made it this far into the newsletter.
Please reply with “active" (or share your thoughts on this topic!).
I will clean out inactive subscribers.
To keep this an engaged space.
- my website -> timonikolai.com